Tourism New South Wales and the industry have recognised the need for a more coordinated approach to the provision of visitor information in the Greater Sydney area. Therefore in March 2010 Tourism NSW commenced a review of Visitor Information servicing in Sydney, from a visitors perspective.

The review was conducted jointly with government agencies and representatives from key industry organisations including the Tourism Industry Council NSW (TICNSW). Former TICNSW General Manager, Brian Hardiman and current TICNSW General Manager, Geoff Buckley where amongst the representatives whom convened to provide advice and input into the review.

The aim of the review was to develop recommendations for industry and Government regarding the most efficient and useful ways to deliver visitor information to enhance the visitor experience in Sydney. The review paid particular attention to rapid changes in technology and included the role of Visitor Information Centres, key websites and publications. A similar review for regional NSW is being planned.

To view the Visitor Information Servicing in Sydney Final Report:

http://corporate.tourism.nsw.gov.au/Sites/SiteID6/objLib10/Visitor-Information-in-Sydney-Dec2010.pdf